Even as teenagers, the Meadows brothers
enjoyed working with each other. They
spent hours in their mother’s garage,
tearing apart junkers and bringing them
back to life. To no one’s surprise, they both
ended up in the collision business, even
punching in every morning at the same
dealership—Kevin specializing in frame
and metal, Doug in paint.
Of course, they had bigger aspirations
than just working in the same garage.
They wanted to open their own shop, and
by 2005, it was slowly coming together,
piece by piece. They bought land in their
hometown. They looked into financing
and equipment. Then, without warning,
the dealership’s staff was called into a
meeting. The body shop was being closed
down. In one month, Doug, Kevin, and
their co-workers would be out of a job.
“It was the ultimate shove,” Kevin said.
“We decided to make the best out of a
bad situation."
Within 24 hours, the Meadows shifted their
dream into overdrive. They arranged to
buy as much of the dealership’s
equipment as they could. Instead of
opening a storefront in their hometown,
however, they rented a 5,000 sq. ft. facility
in Beckley, W. Va., a much larger
community. They also hired two of their
co-workers that were also laid off.
Incredibly, just thirty days after receiving
their pink slips, Doug and Kevin opened
2Brothers Collision to the public.
In the beginning, it was tough going. “The
first year we were open we worked seven
days a week,” Doug said. “Seven to seven.”
Finances were so tight that they didn’t
have a business sign in front of the shop
for the first year. In fact, the only
marketing they had was word of mouth
referrals from satisfied customers, but
that, as it turned out, was more than
enough to jumpstart the business. The
reputation of 2Brothers Collision grew
quickly, and soon the shop was booked
to full capacity.
When the long hours and financial
sacrifice began to pay off, Doug and Kevin
wisely reinvested in the company. They
staffed-up to meet the growing workload,
then expanded their space not once, but
twice. Upgrading and modernizing the
equipment was also a top priority. Three
years ago, when they installed three new
paint booths, they also decided to retire
the solvent paint system and make a
switch to waterborne basecoat.
“We had heard a lot about water,” Doug
said. “We’ve always wanted to be a leader
in our area—with technology, equipment,
facility and manpower. We just wanted to
be the best.”
Researching their options, the brothers
narrowed their choices to two companies,
then planned a two-week shoot-out in
their booth. As it happened, it only took
one week to make the decision. They
chose Envirobase® High Performance, and
the Meadows couldn’t be happier with
the results.
“We have seen an increase in better color
matches,” Doug said. “Additionally, in
combination with the new paint booth,
Envirobase High Performance has
improved throughput. It has enabled us
tospeed up our production and improve our
cycle times.”
Even though he works mostly in metal,
Kevin was impressed with Envirobase
High Performance and its ease of use. “I
have to do some painting, from time to
time,” he said. “I was amazed. It’s really
user-friendly.”
Another deciding factor in choosing PPG
was its PaintManager™ software. Both
brothers agree the paint management
system enables them to do more accurate
matches while improving profitability.
“The management side of it is really
good, with the tracking and the charging
out materials,” Doug said. “It was a
nice change from what I’d been using.”
Seven years after opening their doors,
2Brothers Collision is still booming. The
facility has tripled in size to over 17,000
square feet, including a brand new
building with an office and three state-of
the-art paint booths—two running fulltime
and a third to cover spikes in the
workload. The Meadows brothers now
employ 21 full-time employees, and are
prepared to add more in the future.
Best yet, their father works in the
accounting department and Doug has two
sons working in the shop-Ryan as a full time
painter and Jordon as part-time car prep.
So what was once a brotherly outfit is
transforming into a multi-generational
family operation. “Doing it together makes
it all that much sweeter,” said Kevin.
Article taken form REPAINT REPORTER v1.1-Pages 28 thru 30
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